A striking photo series of women showing off their underarm hair is challenging the conventional standards of beauty. London-based photographer Ben Hopper recruited dozens of models and actresses to grow out their body hair for the Natural Beauty series, with the aim of proving that women don't need to conform to society's expectations in order to be attractive.
The Israeli-born photographer told the Huffington Post:
'As I matured as a person and an artist, I realized I liked [armpit hair]. I think it can be a beautiful look. By creating this contrast between common "fashionable" female beauty and the raw unconventional look of female armpit hair, thoughts are intrigued and a discussion is made. I expect [the photos] will surprise a lot of people and I guess, in a way, that is one of my intentions.'
Mr Hopper says one model actually pulled out of the project because she was 'grossed-out' by her own body hair, proving his belief that conventional beauty is ingrained in our consciousness.
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